Company: Deel
Canada | Full-time |
Company Snapshot
Deel is an all-in-one payroll and HR platform for global teams. Its vision is to unlock global opportunity for every person, team, and business. Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in over 150 countries, helping businesses scale smarter, faster, and more compliantly.
As the fastest-growing Software as a Service (SaaS) company in history, Deel is creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024, Deel paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries. The team of 6,000 spans more than 100 countries, speaks 74 languages, and fosters a connected and dynamic culture that drives continuous learning and innovation.
Key Responsibilities
* Develop and execute go-to-market strategies for Deel HR products to support revenue and growth targets.
* Identify market opportunities and customer segments to drive product adoption.
* Craft clear, compelling, and differentiated messaging for HRIS, emphasizing its value in compliance, efficiency, and employee satisfaction.
* Collaborate with Product and Sales teams to align positioning with customer needs and competitive insights.
* Partner with Marketing and Growth teams to design multi-channel campaigns that generate demand and nurture prospects through the funnel.
* Measure and optimize campaign performance to ensure ROI.
* Create enablement materials, including pitch decks, one-pagers, and case studies, to equip sales teams with tools to close deals.
* Train sales teams on product features, benefits, and competitive differentiation.
* Conduct competitive analysis and customer research to inform product improvements and positioning.
* Track market trends and provide actionable insights to the Product team.
* Work closely with Product, Growth, Sales, and Customer Success teams to align strategies and initiatives.
* Advocate for customer needs and feedback in product development discussions.
Required Qualifications / Skills
* 7+ years of proven experience in product marketing in SaaS.
* Exceptional skills in positioning, storytelling, and go-to-market execution.
* Experience working with Lifecycle marketing teams.
* Data-driven mindset with the ability to analyze metrics and optimize campaigns.
* Excellent communication, presentation, and project management skills.
* Experience collaborating with cross-functional teams in a fast-paced environment.
Preferred / Nice-to-Have Skills
* Experience in payroll/HR tech.
* Strong understanding of domestic payroll processes and compliance requirements.
Location & Work Setup
This role offers the flexibility of remote work, including optional WeWork access.
Compensation & Benefits
* Stock grant opportunities, dependent on your role, employment status, and location.
* Additional perks and benefits based on your employment status and country.
Posted: Oct 13, 2025