Company: Modelle Australia
United States | Full time |
Company Snapshot
Modelle is a leading modest fashion brand in Australia, established in 2019. We deliver elegant and current collections and have a strong retail presence across Sydney and Melbourne, along with a growing online presence. Our mission is to inspire confidence and style through modest fashion. We foster a creative, supportive, and purpose-driven culture.
Role Overview / Mission
This role exists to fully manage our email marketing efforts on the Klaviyo platform. The Email Marketing Executive will be responsible for elevating the customer journey through engaging, data-driven, and custom-coded email campaigns.
Key Responsibilities
- Manage all aspects of email marketing, from strategic research and planning to custom coding, execution, and deployment of email and newsletter campaigns, with a focus on high engagement and conversion rates.
- Design, implement, and optimize all automated emails within Klaviyo flows and manage Shopify notification emails to ensure smooth customer journeys.
- Collaborate with design and content teams to create visually appealing, brand-aligned emails. Use extensive HTML coding knowledge to customize email designs and functionality.
- Build and manage audience segments to deliver personalized messages that align with customer style preferences and shopping behavior.
- Track key metrics such as open rates, click-through rates, conversions, and revenue, providing insights and recommendations for ongoing campaign improvement.
- Lead A/B testing for subject lines, visuals, and calls-to-action to enhance engagement and conversion rates.
- Maintain subscriber list quality and ensure adherence to data protection regulations like GDPR and CAN-SPAM.
- Work with digital, retail, and social media teams to ensure consistent messaging and timing across all marketing channels.
Required Qualifications / Skills
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1–2 years of experience in email marketing, preferably within the fashion, retail, or e-commerce sectors, with a strong focus on Klaviyo.
- Expert proficiency in Klaviyo is required, along with experience in other email marketing platforms.
- Extensive knowledge and practical experience in HTML/CSS for email formatting and custom coding.
- Strong attention to detail, design sensibility, and understanding of brand aesthetics.
- Analytical mindset with the ability to interpret campaign data and make informed decisions.
Preferred / Nice-to-Have Skills
- A passion for fashion and an understanding of modest style.
Location & Work Setup
This is a full-time, remote position.
Compensation & Benefits
The pay for this role is $100.00 – $130.00 per week. Benefits include a flexible schedule, paid time off, and the ability to work from home.
Posted: Oct 23, 2025