Digital Marketing Executive

About the position

Modak Dynamics is a leading provider of IT services and consultancy, specializing in Microsoft Dynamics solutions. Our experienced professionals deliver tailored solutions to address unique business challenges, including system implementation, customization, integration, and ongoing support. This is a full-time, remote position for a Digital Marketing Executive. The role involves developing and executing digital marketing campaigns, managing social media strategies, conducting web analytics, creating engaging content, and analyzing market trends. The Digital Marketing Executive will collaborate with cross-functional teams to enhance brand visibility and generate leads through online channels.

Responsibilities

Developing and executing digital marketing campaigns; managing social media strategies and campaign management/optimization; creating engaging web and digital content; conducting web analytics to monitor and improve digital performance; analyzing market trends; collaborating with cross-functional teams to enhance brand visibility and generate leads through online channels; supporting lead generation through online channels.

Requirements

Proven experience in marketing and communication strategies; expertise in social media marketing including campaign management and optimization; skills in web content writing and creating engaging digital materials; proficiency in web analytics to monitor and improve digital performance; strong problem-solving skills and a results-driven approach; excellent organizational and multitasking abilities; bachelor’s degree in Marketing, Business, Communications, or a related field.

Nice-to-haves

Familiarity with digital tools and platforms such as SEO/SEM tools is a plus.